A brand designer based in New York City, currently completing a Master of Fine Arts in Design at the School of Visual Arts.
Works across brand identity design, art direction, and visual systems, with a strong focus on concept-driven storytelling and execution. Comfortable translating strategy into visuals.
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Festival/Event Identity System Design
“sex_machina” is an outdoor concert and festival where virtual assistants read sexual material to attendees – silent disco-style. Guests also have the option to enjoy the performances from private tents. sex_machina will take place in Golden Gate Park for the people of San Francisco and Silicon Valley, more importantly, people who feel alone on Valentine’s Day.
Collaborated with:
Chudi Zhang
Samyuktha Narayanan
Margaret Sun
Year
2024 Fall
Instructor
Justin Colt
sex_machina
Brand Identity/Product Design
emoless™ sells emotional silence in a box. From heartbreak blockers to mood flatteners, our products help you function flawlessly—without the baggage of feeling. Think of us as your shortcut to not caring, clinically formulated, and aesthetically optimized.
Year
2025 Spring
Instructor
Matthew David Owens
emoless
Product Design/Brand Identity/Ad Campaign
LieSpy is a surveillance tool that listens, analyzes, and cross-checks every word you hear—detecting lies in real-time, exposing deception, and leaving no secrets, whether it’s a tiny fib or a major contradiction.
Privacy? That’s so 2025. You should choose LieSpy because the truth shouldn’t be a mystery. We’re just here to help you make better decisions.
Year
2025 Spring
Instructor
Allan Chochinov
LieSpy
Contemporary Furniture Magazine Identity Design
code 06 (How to read: Code - O - six) is a quarterly publication
of the world's most up-to-date, cutting-edge, furniture and home furnishings from the most high-end to the most novel. Pre-sales
of the first issue begin in December 2023.
Black is not just a color, it's what you get when all colors are mixed together. It's sophisticated, it's rich, and it deserves to be studied
and analyzed. We look forward to and hope to collect and show
more to all. As more and more are collected, the closer we get to
the black, #000000.
Year
2023 Fall
Instructor
Eric Baker
code 06
Restaurant Identity Rebrand
Los Tacos No.1 was created by three close friends from Tijuana, Mexico, and Brawley, California (Sanders, Pineda, and Kyle Cameron). The authentic taste comes from family recipes and from fresh, simple, and tasteful ingredients straight from home. In every taco from Los Tacos No.1, there is a bit of true Mexican culture and flavor. Los Tacos No.1 has been dedicated to bringing the authentic Mexican taco to the East Coast since 2013.
Year
2024 Fall
Instructor
Kevin Brainard
Los Tacos NO.1
Editorial Design
CUT! Magazine introduces three of the greatest directors/filmmakers of the 21st century. There are stories about their personal life experiences, interviews, and perspectives on life and filmmaking.
Year
2023 Spring
Instructor
Matthew LenningCUT! Magazine
Editorial/Layout Design
A lucid dream, an unintentional utopia...
Welcome to Basin, a spiritual exploration of the mythical world of bathing. For us, bathing is a temporary escape from reality. It is a ritual where people peel away their shells and return to their original forms.
Our magazine extends to a wide array of genres:
Stories, proses, essays, poems…Perfect for floaty, steamy moments.
Collaborated with:
Yushan (Mint) Zhai
Yanfang (Lily) She
Yaning (Leilani) Liu
Year
2024 Fall
Instructor
Justin Colt
BASIN
Book Shop Identity Design
Spoonbill Books is an independent bookshop in the heart
of Williamsburg. Open daily from 11 am to 9 pm. Spoonbill Books
offers a wide variety of new and used books, with depth in art & design, theory, literature, and poetry. In addition, Spoonbill Books features a finely curated corner of children’s books, a tasteful shelf
of cookbooks and food-writing, and great lines of cards and notebooks. Special orders are welcome and most books arrive
at the store in a matter of days for customers to pick up.
Year
2023 Spring
Instructor
Kenneth Deegan &
Brankica Harvey
Spoonbill Books
Hotel/Resort Identity Design
A hotel located in La Fortuna, Costa Rica. Translated from Spanish
as The Fortune. The pleasant town of La Fortuna is delightfully described as a small and leisurely town, tucked into the base
of the Arenal Volcano.
Year
2023 Fall
Instructor
Eric Baker
94 Alajuela
Poster Design
A poster series for recent exhibitions of The National Gallery
of London. After Impressionism Inventing Modern Art, My Reality
is Different, Frans Hals, The Ugly Duchess, Discover Liotard and
the Lavergne Family Breakfast, and Paul rego: Crivelli's Garden.
Year
2023 Spring
Instructor
Kenneth Deegan &
Brankica HarveyNational Gallery of London Exhibition Poster Series